11:30 AM-12:00 PM: | Dr. Howard Murad's Book Signing and Meet & Greet Join us as skincare pioneer and founder of Murad, Inc unveils the secrets to healthier-looking skin and signs copies of his new book for SPA attendees, "The Water Secret: The Cellular Breakthrough to Look and Feel 10 Years Younger." Dr. Murad will reveal how readers can take charge of their health by addressing cells' most basic need — water! | |
1:30 PM-2:00 PM: |
| "Succesful Feasibility, Design and Operations in a New Economy" Robert Henry, Principle, Robert Henry Arichitects and Owner of DermaConcerpts USA, Steve Kass, Founder and CEO, American Leisure and Wendy Bosalvage, President, American Leisure As the current economy continues to fluctuate many are required to alter their business strategies and approach toward design, operations and feasibility. Robert Henry, Principal of RDHA and Steve Kass, CEO and Wendy Bosalvage, President of American Leisure, have worked together on numerous spa projects from feasibility and conceptualization through design and operation. During this session, they will cover the essentials necessary for successful spa operation in the current economy. Learn how to enhance your business plan, marketing strategies, and “value driven design” opportunities within your spa. Understand new ways of identifying and maintaining profit objectives and evaluating return on investments all while maximizing creative building design and effective operational flow. Actual project case studies will give attendees an insider’s view of the process and provide them with very important insider information. |
2:30 PM-3:00 PM: | "CONTENT IS KING: Creating Fresh Content Fit For a Royal" Wendy Lewis, President of Wendy Lewis & Co Ltd., & Founder/Editor in Chief of beautyinthebag.com Wendy Lewis is an international insider to the world of anti-aging, skin care, beauty and cosmetic surgery. She is also the author of 10 consumer health and beauty books, including two editions of America’s Cosmetic Doctors & Dentists and her newest title, Plastic Makes Perfect; The Complete Cosmetic Beauty Guide. |
WEDNESDAY SCHEDULE - JUNE 29th
| 12:30 PM-1:15 PM | "Beauty Consults and Latest Rejuvenation Trends" Dr. Loretta Ciraldo, Principal, Dr. Loretta Dermatologist Skincare Dr. Loretta has been a Board Certified Dermatologist and Academic Dermatology Professor for 30 years, during the majority of her career; she has been approached by countless Doctors seeking her guidance on the formulation of their own product lines. To date, she dispenses medical grade formulations to thousands of Doctors and Spas around the world. | |
1:30 PM-2:00 PM: |
| "Succesful Feasibility, Design and Operations in a New Economy" Robert Henry, Principle, Robert Henry Arichitects and Owner of DermaConcerpts USA, Steve Kass, Founder and CEO, American Leisure and Wendy Bosalvage, President, American Leisure As the current economy continues to fluctuate many are required to alter their business strategies and approach toward design, operations and feasibility. Robert Henry, Principal of RDHA and Steve Kass, CEO and Wendy Bosalvage, President of American Leisure, have worked together on numerous spa projects from feasibility and conceptualization through design and operation. During this session, they will cover the essentials necessary for successful spa operation in the current economy. Learn how to enhance your business plan, marketing strategies, and “value driven design” opportunities within your spa. Understand new ways of identifying and maintaining profit objectives and evaluating return on investments all while maximizing creative building design and effective operational flow. Actual project case studies will give attendees an insider’s view of the process and provide them with very important insider information. |